Alvin Groen—Interactive and Experiential Designer/Director based in New York City.

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THE SHED—BLOOMBERG BUILDING

Digital signage for a 21st-century culture hub

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NEW ORLEANS—CONVENTION CENTER

Celebrating 300 years of history

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SK-II—ART OF YOU

Generating realtime responses to visitors' emotions

WARNERMEDIA
—GLOBAL HQ

The digital in architecture

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SAMSUNG KX—COLLAGE ME

Turn your selfie into personalized art

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MAJOR LEAGUE BASEBALL HQ

Coming soon

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AIRBNB LUXE

Photo & video direction for the perfect destination

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CAVALIER

'Innovation Site of the Year'

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TELE2—SETTLE FOR MORE

An out-of-body product launch experience

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PEPSI SPIRE

State-of-the-art touchscreen soda fountains

Selected Archive

RED BULL RADIO
WORLD OF MCCINTOSH
BATMAN—ARKHAM NIGHT
DISNEY—GENERATION CREATE
HUNGER GAMES—THE CAPITOL TOUR
RISE OF THE GUARDIANS